Packaging is a crucial aspect of cannabis production. As such, it is important to consider the various packaging options available and determine the most suitable. 

This could pose some difficulty as a result of the fact that various elements dictate the kind of packaging to use. Some of these factors include target audience, legal requirements, and safety.

Primarily, this article will discuss in detail the benefits of effective cannabis packaging. It will also cover the various factors that influence cannabis packaging.

Benefits of Effective Cannabis Packaging

Some of the benefits of effective custom cannabis packaging are:

#1. Protection of Product

One of the most important advantages of effective cannabis packaging is the protection of products. Packaging plays a crucial role in ensuring that the product itself maintains its quality right from the period of production to consumption.

This is because proper packaging prevents the entry of air and moisture. Additionally, it ensures that the product can be stored for a long period.

#2. Appeals to Target Market

Proper custom cannabis packaging gets the attention of its target market. Consequently, this will make the products stand out among the competitors.

Some of the different packaging options include glass jars, plastic vials, and silicon jars. Also, the container holding the product should have designs within the ambit of the law.

#3. Ensures Freshness of the Product

If a product isn’t well packaged, this could cause its deterioration even before the date of expiration.

Typically, the flavor and aroma of cannabis help to determine its freshness. As such, effective packaging ensures that the product remains fresh irrespective of how long it was stored.

#4. Convenience

Effective custom cannabis packaging makes it possible for a person to get the cannabis out of its container. For instance, it is not advisable to store shatter cannabis in a glass jar.

This is because the shatter cannabis is likely to stick to the sides of the jar, causing difficulty in taking it out. Packaging shatter requires wrapping it in wax paper before putting it in a paper envelope design.

Factors That Influence the Form and Design of Cannabis Packaging

Different factors determine custom cannabis packaging. These factors:

#1. The Form of the Cannabis

Cannabis can be processed in different forms. It could be dried cannabis, cannabis extract/oil, or even in the form of shatter. Using just any kind of packaging for whichever form of cannabis can affect the product’s quality.

Thus, it is important to carry out proper research regarding the most suitable packaging for a particular form of cannabis. For example, resealable containers have proven to be the best option for dried cannabis which is meant to be used multiple times while glass vials work for oil extract.

#2. Regulations

Custom cannabis packaging and its design require careful consideration of various local and federal regulations. Typically, the regulations involve:

• Using a particular font size for the writings on the package
• Making sure that the closure used for the package are child resistant
• Clearly giving a warning regarding the effect of using the product
• A warning indicating if the product is for recreational or medical purposes.

Going against the laid down laws regarding cannabis packaging can attract some penalties. One of these penalties could involve the prohibition of such products from being sold.

#3. Target Market

The target market plays a crucial role in the design of custom cannabis packaging. This includes the font style, most especially the color of the package.

Primarily, the target market for cannabis is those who are well above the age of 21. As such, the color used to design a package should best fit the demography. Furthermore, it is advisable for the color chosen to align with a brand’s identity.

#4. Safety

A major factor that influences cannabis packaging is safety. Essentially, safety has to do with the use of child-resistant closures. This helps eliminate the risk of a child suffering a drug-related accident. Furthermore, it is important to use designs that do not draw the attention of children.

Bottom Line

Effective cannabis packaging primarily involves using designs that help in marketing a brand within the ambit of the law.

As a result of this, it is an aspect of manufacturing that you should prioritize.